Lufthansa Technik wanted to envision what could be the future of transportation on earth and in the air. How could the experience for daily customer be a more enjoyable experience while doing their trip and how could we improve the transportation system of their 7500 headquarter employees?
- Lufthansa Technik
- Airline
- Hamburg, Germany
- Personal work
- Strategy, Service Design
HOW COULD WE IMPROVE THE TRAVEL EXPERIENCE FOR 2036?
“The future of the airport is about distraction (...) streamlining the dull, security elements, and making the long waiting times and flight delays more bearable with plenty of things to do.“
Lufthansa – Team Head
CHALLENGE.
The customer journey starts before the on board and flight experience. Lufthansa would like to expand its brand and images beyond the airport doors to promote a more eco-friendly experience. One part of the task was to imagine future mobility solutions for customers and Lufthansa employees around the globe.
CONCEPT.
Inspired by Lufthansa Technik, MODULO is a modular digital bicycle that, no matter where employees and what their needs, supports them, in any occasion whatever they have to transport for their next meeting around the headquarter village. Unfortunately, the rest of the concepts cannot be shared at this point for the reason of NDA.
